Consent to Collection and Processing

Our website and its amenities may be employed from a country other than the United Arab Emirates (in whole or part). Henceforth, requires your consent to have your personal information transferred and processed outside the United Arab Emirates.

What Information do we collect and store?

We keep our policies simple: As discussed below, we do not sell trade, rent or give out your personal information to any company outside the Group. Our basic principle is to limit the information we collect and share about you.

Personal Information:

We safely collect and store the information provided to us through the running Website, our Customer Service Department or from third parties (companies with access to commercially available databases). When an order is placed with us, we collect and record some or all of the information you provide: name, billing and shipping address, e-mail, telephone number, and credit card number and expiration date. If you sign up for a account, which allows you to use the exact sign-in details anywhere in the world, you need to fill in your name, e-mail, date of birth and a functional password. Furthermore, we will collect additional information you provide during the sign-up process for an account: telephone number, gender, personal preferences for a customised experience, age, and a social identifier that allows you to log in via social media. IF/WHEN, YOU CHOOSE TO APPLY CERTAIN DISCOUNT CODES DURING PURCHASES, WE RESERVE THE RIGHT TO STORE THE INFORMATION ASSOCIATED WITH THAT CODE (INCLUDING DATA RELATED TO A SCHOOL OR VETERAN STATUS) AND CONNECT THE INFORMATION GATHERED WITH YOUR PROFILE. We collect your e-mail addresses and zip codes to allow for a subscription to our newsletters. Collecting your mobile number allows you to opt-in for text message alerts throughout the process. Instructions mentioned within each newsletter or linked to each text message empower you to unsubscribe at any moment of choice.

Moreover, we also keep track of your geolocation information to promote the smooth delivery of the chosen products. Registration and personal information may be required to be collected in certain areas of the website. This allows you to specifically and knowingly provide information, such as community postings (i.e., chat or bulletin boards), customer service requests, or personal suggestions. During a contest or sweepstakes relating to our website, we will ensure that a specific set of rules are strictly followed. The rules for each contest/sweepstake will be easy for everyone to understand. They will specify how the information gathered from you from the beginning, i.e. entry. Furthermore, any changes to the specified rules will be used and disclosed in this Policy. Only the data voluntarily submitted to our sponsors or us will be collected.

Usage Information:

Through the use of our website, we also gather certain data about your use of our website ("Usage Information"). Generally, this information is recorded through "traffic data". In addition, certain information is automatically stored whenever there is an interaction with our website. For instance, whenever you visit our website, we collect your browser information, IP address, and reference site domain name. Furthermore, also collects information on customer traffic patterns and their site usage. The collected information is analysed to improve our website and services, to provide our customers with a fulfilling shopping experience. It also adds to the personalised experience on our website while improving its communications with you and your shopping experience with us.

How do we use cookies for advertising and online tracking?

We use "cookies" like any other website. The files your browser store are used to identify account holders while optimising your shopping experience. Cookies also allow us to hold your selections in a shopping cart on our website when a user leaves without checking out. We also send you reminder e-mails about your shopping orders and other opportunities. Most browsers are programmed to accept cookies automatically but allow you to disable them. We recommend leaving the cookies option "turned on", offering a better shopping experience. In addition, you may occasionally receive cookies from companies advertising on our behalf to customise the advertisements shown to you. We want to disclose that we do not control the cookies, which are not subject to our website. Our systems at do not recognise the browser's "Do Not Track" signals. However, several of our service providers who use cookies and other tracking technologies allow you to opt-out of this type of advertising from our website. For more information about third-party cookies, including instructions about how to opt-out of these technologies, Google Analytics and Google AdWords are used on the website to collect Usage Information. We analyse how users use the website and provide advertisements to you on other available or accessed websites. Visit and learn more about how not have your information used.

Interest-Based Advertising:

Third-party companies, including Google Analytics and Adwords, consider measuring and targeting ads on our behalf while providing a tailored experience per your interests. We allow third-party companies to use cookies, web beacons, pixel tags, etc. As a result, they receive data on your interaction with our brand on the Internet ("Tracking Data"). In addition, they use such Tracking Data to display ads for and other companies when you visit any website. However, these third-party companies may not recognise the browser's "Do Not Track" signals. Therefore, you can opt-out of the use of Tracking Data by visiting or visiting to avoid data usage by Google.

Is Information collected from children?

We ensure that we do not knowingly store or harbour any information from children below the age of 13 years.

How do we use your personal information?

Your personal information is needed:

  1. To provide the products and services ordered,
  2. To process and ship orders,
  3. To provide customer service,
  4. To provide other services to you, and
  5. To personalise our website, communications, and your shopping experience with us. For example, you can create and log in to your account from any location around the globe using any device. The single global sign-on for your account will allow systems to identify you wherever you are. Hence, eliminating the need to register with us multiple times even if you sign in from different countries. We also use your information to contact you about sales, our upcoming products, new website features, special offers, and other personalised services based on your location. You have the option to opt-out of receiving promotional communications. The data we collect may be combined with information from companies within the Group and from other companies. We may also combine this information with additional data collected during your interaction with our brand across different platforms, such as apps, social media and marketing messages. Aggregating data allows to update and correct the information in our database and provide you with product recommendations and special offers.

How do we share your personal Information? Group – will not disclose your personal information outside and the Group without your prior consent. For more information about the companies partnered within the Group, please visit In addition, when you create a account, we will share some limited details of your account (such as your name, e-mail, password and date of birth) with other Group entities so you can have access to the global single sign-on for your account. Furthermore, it will allow systems across different territories to identify you. We may also share your private information with other Group entities if both the entities are deemed responsible for your private data; or if the other deemed entities act as our brand's service providers while aiding in processing your personal information on our instructions or our behalf. Partners – Some Tennisshop. Websites ensure that you can choose and share your personal information with selected partners. They can contact you about their respective products, services and offers. Other sites do not share your contact details with third-party entities but present you an option as to whether you wish to receive such/any communications from on behalf of its business partners about the specific offers (without transferring your private data to the third party).

Co-Branded Sites – Some services are co-branded by and other companies, with the privacy policy of both and the other company displayed on the website. The details you provide (on registration forms) are collected by and the other company.

Third-Party Service Providers –We may hire other companies to provide services to the users on our behalf. These services may include marketing, analytics, credit card processing, shipping, fraud protection, and customer services. These service providers have limited access only to such private data needed to perform necessary functions. They are contractually obligated to maintain the confidentiality of your data. These companies are restricted from using, selling, trading, giving, distributing or altering this data. For example, we will share your account details (such as your name, e-mail, password and date of birth) with our deemed cloud service providers for identification and authentication. Furthermore, this would enable you to quickly and efficiently sign on to your account from around the globe.

Legal and Safety Disclosures – We may get access to or disclose your data, including the content of your communications, to:

  1. Comply with the law enforced or respond to lawful requests under legal processes.
  2. Protect the rights or property of or our customers, including re-enforcement of our agreements or certain policies governing our customer's use of our websites and services; or
  3. Act in good faith that such access or disclosure is deemed necessary to protect the personal safety of employees, customers or the public.

Corporate Transactions – We may disclose private details as a part of certain corporate transactions, such as a merger or sale of some assets.

How do we use information?

We use the "Usage Information" to help determine how customers use our website and who our readers are. This further allows us to improve our website services and ensure that they appeal to the people. We also use "Usage Information" to provide aggregated statistical "ratings" information to our partners and third parties entities and disclose how our users use the website collectively. In addition, the brand may combine "Usage Information" with further information, including Personal Information, about you to customize the website and our communications with you and provide you with information most likely to be of interest to the customers.

What are the necessary steps that help securing personal data?

We aim to deliver excellence and performance to you in every way promised. That includes security as well. We use reasonable and necessary security protocols to protect your data. However, no one can guarantee that the data transferred over the Internet is 100% secure. Personal information collected on our website is stored in safe operating environments and is unavailable to the public. We use SSL software to encrypt the data you input into the mentioned platforms. Most browsers give out a visual indication of your connection being secure. For example, a padlock icon by the Internet Explorer at the lower right end of the browser window. While placing an order through our website, the customers will be asked to set up a personalised account and provide an e-mail address and password. Please be advised that you should be careful about providing your personal information, like passwords, to others. If you wish to terminate your personalised account or become aware of any theft or unauthorised use of your private data, please do not hesitate to contact Customer Service. Kindly refer to the section of this Policy titled "HOW TO CONTACT US ABOUT PRIVACY-RELATED QUESTIONS?" for more information.

What happens when I link to or from other websites?

The website may allow the existence of certain links to other websites. However, our Policy does not necessarily apply to the practices of other websites, and is not responsible for third parties' actions and privacy policies. We encourage users to be aware of when they leave the website. Please be cautious and read the privacy policies of each website you may enter.

Can we use the information I share in public areas, chat rooms and newsgroups?

Users are advised that this Policy does not apply if any information is shared by you in public areas, like message boards or feedback sections. However, users must be careful about what they disclose while not posting any personal information that is expected to be kept private.

How do I opt-out of receiving promotional services?

We provide what's best for you with several opportunities to choose from. However, you are free not to be a part of our community receiving promotional communications and newsletters. You can click on "Manage Your Account" on our website; and click the "unsubscribe," "preference centre," or other opt-out instructions mentioned in our promotional communications centre.

How to contact us about privacy-related questions?

If you have queries or comments about our privacy practices, don't hesitate to get in touch with us by e-mail or by mail at the following address.

Ground Floor, The Mall Jumeirah

Dubai, United Arab Emirates

If you have more questions, don't hesitate to contact Customer Service at +971 58 245 4980.

How does this policy apply to International Users?

The website mentioned in this statement is for users in the United Arab Emirates. Suppose you choose to provide your information to, you consent to transferring and storing that information on our servers in the United Arab Emirates and worldwide. The data collected by may be subject to international and UAE. If you are accessing our website from a location outside the UAE, please be advised that you consent to transfer your private information to us in the United Arab Emirates, where data protection and privacy laws may differ from your country's laws. You consent to using and transferring your private data under this Policy by using our website.

What is the Secure Shopping Guarantee?

We use the industry standard encryption protocol, Secure Socket Layer (SSL), to secure your ordering information. In addition, we've established a Secure Shopping Guarantee for your transactions with If unauthorised charges appear on your credit card due to shopping with, you must notify your credit card provider following its reporting rules and procedures. For more questions about our Policies, do not hesitate to reach one of our Customer Service representatives at +971 58 245 4980.

+971 58 245 4980.

Changes to This Online Privacy Policy

We regularly update our policies to promote improvement in our services and customer feedback. We ensure that we revise the "last updated" section and date at the top while posting changes to this Policy. If material changes are introduced to this Policy or in how will use your private data, we will prominently notify you by posting a notice of such changes before implementing the change. Please periodically review this Policy to remain informed of how protects your information.